FILL SERVICE BAYS. MOVE THE VEHICLE OR SERVICE THAT NEEDS ATTENTION. GIVE CUSTOMERS A REASON TO ACT NOW.
Dealers, repair shops, tire shops, detailers, body shops and other automotive businesses can use the system to promote what matters right now, turn happy customers into referrals and work with other local businesses.
Here are four practical ways to put it to work.
Feature specific vehicles that need attention this week.
Fill sudden schedule openings before Friday rolls around.
Give happy buyers something simple and rewarding to share.
FOUR WAYS TO USE THE SYSTEM
Practical ways automotive businesses put The Big Dealio to work.
From filling sudden openings in your service bays to turning buyers into repeat referral channels, here is how automotive teams use the system every week.
Slow day? Open bay? Last-minute cancellation? Put out a specific reason for someone to book while the opening still matters.
- Same-week service opening
- Oil-change or maintenance special
- Tire installation opening
- Detail appointment
- Inspection or diagnostic offer
Don't advertise "we do auto." Put the specific thing that needs attention in front of people.
- Aging vehicle inventory
- Seasonal tire promotion
- Brake or maintenance service
- Detailing package
- Collision or body-shop service
When the offer needs more room to explain itself, we can build a focused landing page around that exact promotion.
People already ask friends who they trust with their car. Give satisfied customers something useful to share instead of hoping they remember your name.
- Decide what a qualifying customer is worth
- Give customers ready-to-share sales kits
- Include photos, talking points, links and offer details
- Track who sent the qualifying customer
Auto businesses often serve the same local customers as dealerships, insurance agents, detailers, tire shops, towing companies, car washes and other service providers.
- Dealer + detailer build a delivery package
- Repair shop + tire shop cross-promote seasonal service
- Body shop + towing company create a referral relationship
- Several businesses combine prizes for a local giveaway or event
Same drivers. Different services. More reasons to work together.
HERE'S HOW THE PIECES CAN WORK TOGETHER.
A repair shop has several open service appointments later this week.
Instead of another generic "we service all makes and models" ad, promote one clear reason to book now.
The customer can quickly see the service, timing, details and next step.
Turn the same offer into a referral sales kit previous customers can send to friends or family.
Coach Dealio can help with the wording, watch the activity coming in and help identify what may deserve attention next.
ONE OFFER CAN BECOME AN AD, A LANDING PAGE, A REFERRAL OPPORTUNITY AND SOMETHING ANOTHER LOCAL BUSINESS CAN HELP PROMOTE.
That's the point of the system.
PRACTICAL CAMPAIGNS FOR BAYS, COUNTERS, AND SHOWROOMS.
The right idea depends on what part of the business needs attention and what you want more customers booking, buying or asking about right now.
WANT TO SEE HOW ONE PART WORKS?
PUT THE VEHICLE, SERVICE OR APPOINTMENT THAT NEEDS ATTENTION IN FRONT OF PEOPLE NOW.
Use the parts of the system that fit what you need to book, sell or promote right now.
Built first for local businesses across Russellville, Dardanelle, Pottsville, Atkins, Dover and the surrounding Arkansas River Valley.