FILL SLOW TIMES. PROMOTE WHAT'S HAPPENING NOW. GIVE PEOPLE A REASON TO GET OUT AND GO.
Attractions, event venues, recreation businesses, activity providers and other local entertainment businesses can use the system to fill open capacity, promote specific experiences, turn happy visitors into referrals and build better local promotions.
Here are four practical ways to put it to work.
Tailored for local Arkansas River Valley recreation & experiences
FOUR PRACTICAL WAYS TO PUT IT TO WORK.
Slow weekend? Open reservations? Empty time slots? Extra tickets or spots available? Put out a specific reason to come while the opportunity still matters.
- Slow-day promotion
- Open reservation or time slot
- Family-night offer
- Weekday special
- Limited-capacity event push
Don't just advertise "fun things to do." Put the specific event, activity or experience you want more people choosing in front of them.
- Weekend event
- Seasonal attraction
- Special activity or package
- Group or family offer
- Limited-time experience
People already tell friends where they had fun, what their kids loved and what's worth doing locally. Give them something useful to share.
- Decide what a qualifying new customer is worth
- Give visitors ready-to-share sales kits
- Include photos, talking points, links and offer details
- Track who sent the qualifying customer
Entertainment businesses are naturally suited for local partnerships because restaurants, retailers, hotels, salons and other businesses often serve the same people before, during or after the experience.
- Attraction + restaurant build a local night-out package
- Event venue + retailer combine prizes for a giveaway
- Recreation business + hotel cross-promote to visitors
- Several businesses split the cost of a local event or promotion
Those aren't just empty spots. They're marketing opportunities with expiration dates.
HERE'S HOW THE PIECES CAN WORK TOGETHER.
PICK THE TIME OR EXPERIENCE THAT NEEDS ATTENTION.
A local attraction wants more visitors on a normally slower Sunday afternoon.
PUT OUT A SPECIFIC OFFER.
Instead of another generic "come see us" post, promote one clear reason to visit that Sunday.
SEND THE CLICK TO A PAGE BUILT AROUND THAT OFFER.
People can quickly see what's included, when it happens and what to do next.
GIVE HAPPY VISITORS SOMETHING EASY TO SHARE.
Turn the same promotion into a referral sales kit people can send to friends or family.
MAKE THE PROMOTION BIGGER IF IT MAKES SENSE.
Add a restaurant, retailer or other local partner to create a stronger local experience or share the promotional cost.
ONE IDEA CAN BECOME AN AD, A LANDING PAGE, SOMETHING PEOPLE SHARE AND A PROMOTION OTHER LOCAL BUSINESSES CAN HELP MAKE BETTER.
That's the point of the system.
More Ways To Use It
The right idea depends on what you offer, when you have room and which experience, event or time slot you want more people choosing right now.
WANT TO SEE HOW ONE PART WORKS?
Take a closer look at any pillar of The Big Dealio system and discover how it drives real local foot traffic.
GIVE PEOPLE A FRESH REASON TO GET OUT AND CHOOSE YOUR BUSINESS.
Use the parts of the system that fit what you need to fill, promote or make more exciting right now.
Illustrative examples only. Results, attendance, and member participation will vary by venue and campaign.