WHEN THE WEATHER CHANGES, EVERYBODY REMEMBERS THEY HAVE AN HVAC SYSTEM. MAKE SURE THEY REMEMBER YOUR NAME.
Fill schedule openings. Promote tune-ups before the rush. Find more maintenance customers. Reward the referrals that turn into real work. Team up with other home-service companies. And give homeowners useful reasons to keep your company within reach.
Built first for HVAC companies and other local trades across Russellville, Dardanelle, Pottsville, Atkins, Dover, and the Arkansas River Valley.
WHAT YOU NEED TO PROMOTE IN APRIL MAY BE COMPLETELY DIFFERENT FROM WHAT YOU NEED IN JULY.
Before The Heat Hits
Promote preseason AC tune-ups and maintenance before everybody calls at once.
The Schedule Has A Hole
A cancellation leaves service capacity tomorrow or later this week.
Replacement Season
You want more qualified system-replacement opportunities, not just small repair calls.
Maintenance Agreements
You want customers who stay connected to the company instead of calling somebody different every time.
Weather Changes Fast
A sudden heat wave or cold snap changes what customers care about almost overnight.
A Customer Just Had A Great Experience
The repair is done, the house is comfortable again, and the homeowner is relieved.
The Big Dealio gives you different ways to act on each one.
DON'T WAIT FOR THE FIRST 95-DEGREE DAY TO TELL PEOPLE YOU EXIST.
Realistic Deal examples you can post on SaleScroller whenever capacity shifts or seasonal weather approaches.
PRESEASON AC CHECK
Limited tune-up appointments available before the first major heat wave.
TWO SERVICE OPENINGS TOMORROW
Schedule availability just opened for qualifying service calls.
MAINTENANCE PLAN MONTH
Ask about the current offer for qualifying maintenance-plan customers.
SYSTEM REPLACEMENT CONSULTATIONS
Limited appointment windows available this week for homeowners considering replacement.
WINTER HEATING CHECK
Get ahead of the first serious cold snap.
A SALESCROLLER DEAL DOESN'T HAVE TO BE A CHEAP SERVICE CALL. IT CAN SIMPLY GIVE A HOMEOWNER A TIMELY REASON TO CALL NOW INSTEAD OF “SOMEDAY.”
Want to see how local HVAC companies combine deals with referral offers?
See All SaleScroller DetailsA $99 TUNE-UP AND A FULL SYSTEM REPLACEMENT ARE NOT THE SAME CUSTOMER. WHY WOULD THEY HAVE THE SAME REFERRAL OFFER?
HVAC companies can create different Brag Offers for the kinds of customers they actually want.
MAINTENANCE CUSTOMER
Reward a qualifying new maintenance-plan customer.
SYSTEM REPLACEMENT
Offer a different reward for a qualifying replacement customer.
NEW HOMEOWNER
Create an Offer aimed at homeowners who are new to the area and need an HVAC company they can trust.
COMMERCIAL ACCOUNT
If appropriate for the company, create a separate Offer around qualifying commercial opportunities.
The business sets the qualification rules, the reward amount and when the reward becomes due.
UNLIMITED BRAG OFFERS LET YOU ASK FOR THE CUSTOMERS YOU ACTUALLY WANT — INSTEAD OF TREATING EVERY REFERRAL THE SAME.
DO THE MATH ON THE CUSTOMER — NOT THE CLICK.
If a certain kind of customer is worth real money to the company, the HVAC owner can decide what it would gladly reward somebody who actually helped bring that customer in.
Diagnostic & Repair
The value may be one repair today plus future service later.
Creates the first handshake for repeat seasonal service.
Ongoing Agreement
The value can build through an ongoing relationship.
Locks in customer loyalty before seasonal rushes hit.
Full HVAC Installation
A qualifying replacement may be worth thousands of dollars in revenue.
Highest ticket opportunity deserving a proportional reward.
YOU SET THE NUMBER. YOU SET THE RULES. YOU DECIDE WHETHER THE MATH WORKS.
Examples are illustrations only. Every business sets its own rewards and qualifications.
THE TECH JUST SOLVED THE PROBLEM. THE HOMEOWNER IS HAPPY. DON'T WASTE THAT MOMENT.
Instead of only saying “tell your friends about us,” send the customer a Sales Kit that gives them useful things to pass along.
A timely, high-value resource customers actually hold onto and text to neighbors when summer temperatures climb.
Alternate Guide Ideas
- WHAT TO CHECK BEFORE CALLING FOR AN AC REPAIR
- 5 WAYS TO GET YOUR HVAC SYSTEM READY FOR SUMMER
- WHEN DOES REPAIRING AN OLD SYSTEM STOP MAKING SENSE?
GIVE THE HOMEOWNER SOMETHING USEFUL TO SHARE — NOT JUST YOUR PHONE NUMBER.
HVAC COMPANIES SHARE CUSTOMERS WITH A LOT OF OTHER LOCAL BUSINESSES.
LOOKING FOR TWO NON-COMPETING HOME-SERVICE COMPANIES TO SPLIT A 7,500-HOME NEIGHBORHOOD CAMPAIGN
Connects verified local trade contractors in your River Valley service territory.
Proven Trade Partnerships
Natural combinations that share customer trust without competing.
Electrical upgrades, generators, heat pumps or related homeowner needs.
Two essential home-service companies serving many of the same households.
Comfort and energy-efficiency promotions.
New-homeowner service package.
Ongoing maintenance and service relationships.
Roofers, landscapers, and restoration crews also serve your homeowners immediately before or after HVAC projects.
YOU DON’T HAVE TO OWN EVERY SERVICE THE HOMEOWNER NEEDS. YOU CAN KNOW THE BUSINESSES THAT DO.
Add something useful without just chopping more money off the service call.
HVAC company contributes:
System check or qualifying maintenance perk
Painter contributes:
Color consultation
Cleaner contributes:
Move-in service perk
Coffee shop contributes:
Welcome-to-the-neighborhood perk
Now several businesses have a reason to introduce the same homeowner to one another.
THE BEST HVAC CUSTOMER MAY BE THE ONE WHO CALLS BEFORE SOMETHING BREAKS.
SaleScroller and BragAbout can also support the recurring side of the business — tune-ups, maintenance plans and long-term customer relationships.
Preseason maintenance-plan promotion
A timely offer posted in the local marketplace giving homeowners a reason to book scheduled service before peak emergency season.
Reward for a qualifying new maintenance-plan customer
A distinct referral incentive set by your team to thank existing customers who refer recurring maintenance agreements.
Helpful guide explaining why regular maintenance matters
Ready-to-share homeowner materials, QR codes, and maintenance tips happy customers can pass directly to neighbors and friends.
Clear explanation of the plan and an easy way to contact the company
A dedicated, fast-loading plan summary where interested local homeowners review benefits and immediately request their tune-up slot.
One campaign can help the business ask for a very specific kind of customer.
SOMETIMES YOUR BEST MARKETING WINDOW IS ONLY A FEW DAYS WIDE.
Post AC tune-up Deal.
Give Braggers the seasonal Sales Kit.
Share homeowner guide through BragAbout.
Post Business Exchange opportunity for a neighborhood campaign with complementary home-service companies.
Replace the promotion if schedule capacity changes.
THE SYSTEM CAN MOVE WHEN THE BUSINESS NEEDS TO MOVE.
Promotions and campaigns are deployed at your own pace whenever your schedule opens or seasonal shifts demand it.
FIRST HOT WEEK OF THE YEAR. HERE'S ONE WAY AN HVAC COMPANY COULD USE THE BIG DEALIO.
See how all six tools connect into a single coordinated campaign when seasonal demand spikes.
SaleScroller
Post a timely tune-up offer before the first major heat wave fills up service trucks.
Limited Tune-Up Window
Preseason AC appointments available before the rush hits.
BragAbout
Create separate referral rewards matching the exact customer relationships you want.
Sales Kit
Give customers and Braggers useful things to pass along straight from their phones.
Business Exchange
Find an electrician, plumber or insulation company interested in a neighborhood campaign.
Split campaign outreach
Combine forces with trusted trades already working inside local homeowner basements and attics.
Perks Exchange
Add a useful partner perk to strengthen the promotion without discounting your service calls.
Pair your AC tune-up with complementary services from local businesses to stand out.
WooHoo Website
Homeowners can see services, maintenance information, contact options and request the next step.
Clean, clear mobile presentation that makes calling or booking straightforward on any device.
A COMPLETE LOCAL STRATEGY
ONE WEATHER EVENT. MULTIPLE WAYS FOR LOCAL HOMEOWNERS TO RUN INTO THE SAME HVAC COMPANY.
Instead of relying on luck or expensive generic ads when the temperature changes, you have an entire coordinated system ready to deploy.
WHAT PART OF THE HVAC BUSINESS DO YOU WANT MORE OF?
WHEN THE WEATHER CHANGES, LET THE WHOLE TOWN KNOW WHO TO CALL.
Promote what your schedule needs. Ask for the customers you actually want. Give happy homeowners better ways to send people your direction. Work with other trusted trades. And make sure anyone who checks you out finds a professional business ready to help.
Built first for HVAC companies and other local businesses across Russellville, Dardanelle, Pottsville, Atkins, Dover and the surrounding Arkansas River Valley.